You shouldn’t have to explain your business to five different people just to get an SEO question answered. When you work with Adirondack SEO REV, you work directly with the person handling your SEO, reviewing your website, tracking your rankings, and figuring out what needs to be fixed next. I’ve worked in SEO and online marketing for more than 14 years, helping businesses improve their rankings, bring in more organic traffic, and turn their websites into a better source of leads and sales.
Local SEO &
Marketing Agency in Upstate NY
Welcome to Adirondack SEO REV.
DESIGNED BY
A HUMAN,
NOT A ROBOT
Who We Are
ADK SEO REV is an owner-led marketing agency in Glens Falls, NY that is locally-owned and operated by Bobby Bernstein, a trusted Local SEO specialist and web designer with over 14 years of experience. I build SEO-first websites for local businesses that rely on location. I make sure local businesses are setup with AIO and GEO to get them featured in AI Overviews and mentioned in ChatGPT, Claude, Gemini, and other LLMs.
Marketing Services
and more...
BRANDING KITS
LOGO DESIGN
SOCIAL MEDIA
competitor analysis
WordPress Help
Shopify Help
press Releases
citation management
mentoring seo
Ad Design
keyword research
PPC ADs
Web Hosting
Website Setup
live website audits
4 Things You Need To Know First
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4 Things You Need To Know First
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How I improve local SEO rankings for Upstate businesses
Optimize Your GBP For Local SEO
Your Google Business Profile is absolutely KEY to your success as a local business. Google wants to see all sorts of information on there, as well as frequent activity, responding to reviews, your full list of services and locations, and more.
What I do goes beyond the basics: I take a scientific data-based approach to Google Business Profile management. Your Capital Region business deserves a full GBP analysis and optimization based on findings, not general SEO advice.
Optimize For Local AI
Whether we like it or not, ranking in Google's AI Overviews and being cited in LLMs like ChatGPT, Grok, Claude, etc is also critical to your local business in 2026.
I implement complete GEO and AIO for your business by using raw LOCAL search data and keywords and questions being searched locally, not nationally. You need to know what people in YOUR area are searching. I figure that out and then optimize around those keywords and questions.
Make Your Business's Website Simply Better Than Your Competitors'
In order to increase your business, we need to not only improve your website's reach but also its conversions. Why would any potential customer choose your business if it looks like all of the other businesses?
Just because you're a plumber or a roofer or a taxidermy specialist doesn't mean your website has to be boring. So not only do I optimize your website for SEO, GEO, and AIO right from the start, I also make it look like a more premium option than your competitors (that's the key!).
Your Local SEO Specialist
Work Directly With the Person Doing Your Marketing
You shouldn’t have to explain your business to five different people just to get an SEO question answered. When you work with ADK SEO REV, you work directly with the person handling your SEO, reviewing your website, tracking your rankings, and figuring out what needs to be fixed next.
I’ve worked in SEO and online marketing for more than 14 years, helping businesses improve their rankings, bring in more organic traffic, and turn their websites into a better source of leads and sales.
SEO Explained in Plain English
SEO can get technical, but the explanation doesn’t have to. I’ll tell you what I’m seeing, what needs to be fixed, why it matters, and what I recommend doing next without burying you in jargon.
Clear Pricing
You’ll know what the work costs before it starts. I keep pricing straightforward so you can decide what makes sense for your business and budget.
No Long-Term Contracts
Your business needs can change, and your SEO service should be able to change with them. You can hire me for a one-time project, ongoing monthly SEO, or hourly consulting without being locked into a long contract.
Meet your local seo freelancer
About Bobby
marketing your business
like it's my own.
When you don't have the time or know how to do something yourself, you want to be able to rely on someone who cares about your business as much as you do.
Sure, you could hire a large scale marketing agency in Glens Falls, where you'll have to deal with hold music, hierarchy, and a hell of a lot of people who are too busy running a massive agency to help you when you need it most. Which is right now.
Or, you could hire a local expert SEO consultant right here in the Adirondacks who will actually listen to you, knows exactly what your business needs, gets the results you want, and is highly responsive (because I hate nothing more than hold music, too).
What My Clients Say About My Work
14+
YRS. Experience
500+
Businesses Helped
14,392
Espressos Drank
What Makes ADK SEO REV the #1 Glens Falls Marketing Agency
Types of Businesses I Work With
There are three main types of clients I prefer: any location-based businesses, any ecommerce business, and any creatives.
Plumbers
Roofers
Dentists
Doctors
Therapists
Photographers
Lawyers
Marketing Agencies
Lawncare
HVAC
Electricians
Restaurants
Coffee Shops
Ecommerce
DTC Brands
Artists
Brick & Mortar Shops
Auto Repair
Painters
Interior Designers
Cannabis Businesses
Vacation Businesses
Pet-related Businesses
Wedding Planners
Tattoo Locations
Transporation Services
Types I Don't
Enterprises
SaaS
Crypto
Trading
Betting
Political
Gyms
Shady Life Coaches
Service Area in the 518 Capital Region in Upstate New York
Albany, NY
Amsterdam, NY
Ballston Spa, NY
Bolton Landing, NY
Brant Lake, NY
Castleton, VT
Clifton Park, NY
Corinth, NY
Diamond Point, NY
Fort Edward, NY
Fort Ann, NY
Glens Falls, NY
Granville, NY
Hudson Falls, NY
Lake George, NY
Lake Luzerne, NY
Poultney, VT
Queensbury, NY
Rutland, VT
Saratoga Springs, NY
Schenectady, NY
South Glens Falls, NY
Warrensburg, NY
Whitehall, NY
*Also serving local businesses nationwide.
**Oh, and internationally.
Amsterdam, NY
Ballston Spa, NY
Bolton Landing, NY
Brant Lake, NY
Castleton, VT
Clifton Park, NY
Corinth, NY
Diamond Point, NY
Fort Edward, NY
Fort Ann, NY
Glens Falls, NY
Granville, NY
Hudson Falls, NY
Lake George, NY
Lake Luzerne, NY
Poultney, VT
Queensbury, NY
Rutland, VT
Saratoga Springs, NY
Schenectady, NY
South Glens Falls, NY
Warrensburg, NY
Whitehall, NY
*Also serving local businesses nationwide.
**Oh, and internationally.
MARKETING
BY A HUMAN,
NOT A ROBOT
Get a Free Marketing Quote
The more information you provide here, the more accurate the quote!
FAQs
Have questions about ADK SEO REV's marketing services in upstate NY? Find answers to reach out or feel free to message me.
No, I actually provide services worldwide - check my client list to see the diverse locations I've worked in!
Getting your small business to show up on Google starts with a properly optimized Google Business Profile and a website that clearly tells Google what you do and where you do it. Local SEO also includes building local citations, earning reviews, creating service and location pages, fixing technical SEO problems, and targeting the actual search terms your customers are using.
There isn't a button you can press or a listing you can buy to guarantee that ChatGPT cites your business. Your best bet is to make your business easy for AI search systems to understand and verify through a well-structured website, clear information about your services and location, strong topical content, reputable backlinks, consistent business citations, reviews, and mentions across trusted third-party websites.
Google doesn't have a separate submission process for AI Overviews. Your pages first need to be indexed and competitive in regular Google Search, which means strong SEO still matters. Clear answers to specific questions, original information, strong topical coverage, good internal linking, structured data where appropriate, and a technically healthy website can all improve your chances of being used as a source.
Yes. ADK SEO REV provides Local SEO for contractors and other service-area businesses, including plumbers, HVAC companies, electricians, roofers, garage door companies, landscapers, builders, cleaning companies, and other home service businesses. Local SEO can include Google Business Profile optimization, location and service pages, citation building, keyword research, on-page SEO, technical fixes, content creation, and local backlink work.
If your website isn't generating much organic traffic, your rankings have dropped, you aren't showing up for important searches, or you simply don't know what's holding your site back, an SEO audit is a good place to start. An audit can identify technical problems, weak keyword targeting, missing content, poor local SEO, backlink issues, indexing problems, and other factors that may be limiting your visibility.
No, ADK SEO REV is a service area business. While I'm perfectly happy to meet up for a coffee anywhere in the area (I prefer Uncommon Grounds or Kru, for the record), I do not have an office.
The cost of Local SEO depends on how competitive your market is, how much work your website needs, how many locations you serve, and what work you want handled each month. ADK SEO REV can put together a plan based on what your business actually needs instead of forcing you into a large one-size-fits-all SEO package.
Some SEO changes can produce improvements within a few weeks, while competitive keywords may take several months or longer to move significantly. The timeline depends on your website's current authority, competition, location, backlink profile, content, technical health, and how much SEO work is being done. SEO is usually a gradual process rather than something that produces overnight rankings.
Start by reaching out and telling me a little about your business, website, and what you're trying to accomplish. I'll take a look at where you currently stand, talk through what makes sense for your goals and budget, and recommend the SEO work that would have the biggest impact.
