The best local SEO agency in Upstate NY
ADK SEO REV is a marketing agency in Glens Falls, NY offering a full stack of marketing services for small businesses, including managed SEO, Local SEO, SEO-first websites, and more. I work with local service businesses, restaurants, and any other location-based business, as well as ecommerce companies.
5.0 on Google · 14+ years in SEO · Owner-led in the AdirondacksAn owner-led agency in Glens Falls
ADK SEO REV is an owner-led marketing agency in Glens Falls, NY that is locally-owned and operated by Bobby Bernstein, a trusted Local SEO specialist and web designer with over 14 years of experience. I build SEO-first websites for local businesses that rely on location. I make sure local businesses are set up with AIO and GEO to get them featured in AI Overviews and mentioned in ChatGPT, Claude, Gemini, and other LLMs.
4 things you need to know first
Owner-led
When you work with Adirondack SEO REV, you work with one person and one person only: me.
I don't use AI
AI is bad, bro. I use my expertise and the human eye.
No contracts
You shouldn't be forced to pay me if I'm not helping your business.
All flat-fee pricing
You pay for the service, not how long it takes me. No surprise hourly charges.
What I can do for your business
And more
- Branding kits
- Logo design
- Social media
- Competitor analysis
- WordPress help
- Shopify help
- Press releases
- Citation management
- SEO mentoring
- Ad design
- Keyword research
- PPC ads
- Web hosting
- Website setup
- Managed SEO
- Live website audits
Pricing out a new site? Try the small business website cost estimator.
How I improve local SEO rankings for Upstate businesses
Optimize your GBP for local SEO
Your Google Business Profile is absolutely KEY to your success as a local business. Google wants to see all sorts of information on there, as well as frequent activity, responding to reviews, your full list of services and locations, and more. What I do goes beyond the basics: I take a scientific data-based approach to Google Business Profile management. Your Capital Region business deserves a full GBP analysis and optimization based on findings, not general SEO advice.
Local SEO servicesOptimize for local AI
Whether we like it or not, ranking in Google's AI Overviews and being cited in LLMs like ChatGPT, Grok, Claude, etc is also critical to your local business in 2026. I implement complete GEO and AIO for your business by using raw LOCAL search data and keywords and questions being searched locally, not nationally. You need to know what people in YOUR area are searching. I figure that out and then optimize around those keywords and questions.
Talk to a local SEO consultantMake your website simply better than your competitors'
In order to increase your business, we need to not only improve your website's reach but also its conversions. Just because you're a plumber or a roofer or a taxidermy specialist doesn't mean your website has to be boring. So not only do I optimize your website for SEO, GEO, and AIO right from the start, I also make it look like a more premium option than your competitors (that's the key!).
See the portfolioReal numbers from real clients
Roofing SEO for DroCo Roofing
More clicks from Google in just 30 days.
Read the case study+225%Construction SEO for Alford Excavating
Website clicks for a local excavation contractor.
Read the case study+125%Local gift shop SEO
Increase in monthly organic clicks for a brick & mortar shop.
Read the case studyWork directly with the person doing your marketing
You shouldn’t have to explain your business to five different people just to get an SEO question answered. When you work with ADK SEO REV, you work directly with the person handling your SEO, reviewing your website, tracking your rankings, and figuring out what needs to be fixed next.
I’ve worked in SEO and online marketing for more than 14 years, helping businesses improve their rankings, bring in more organic traffic, and turn their websites into a better source of leads and sales.
SEO explained in plain English
SEO can get technical, but the explanation doesn’t have to. I’ll tell you what I’m seeing, what needs to be fixed, why it matters, and what I recommend doing next without burying you in jargon.
Clear pricing
You’ll know what the work costs before it starts. I keep pricing straightforward so you can decide what makes sense for your business and budget.
No long-term contracts
Your business needs can change, and your SEO service should be able to change with them. You can hire me for a one-time project like an SEO audit, ongoing monthly SEO, or hourly consulting without being locked into a long contract.
Marketing your business like it's my own
I’ve been an online marketing consultant for over 14 years, and the reason I do what I do is because I love growing things. I’ve always been an incubator. An improver. A grower. I discovered this while I was the store manager at the local Price Rite in Queensbury long ago, and it was then that I set off on a mission: grow my own business to help other businesses grow.
I don’t cheat, I don’t take shortcuts, and I’ll be frank with you about your business, what you’re doing wrong, and how we are going to improve it.
Sure, you could hire a large scale marketing agency, where you'll have to deal with hold music, hierarchy, and a hell of a lot of people who are too busy running a massive agency to help you when you need it most. Or, you could hire a local expert SEO consultant right here in the Adirondacks who will actually listen to you, knows exactly what your business needs, and is highly responsive (because I hate nothing more than hold music, too).
I live with my wife and kids right here in Glens Falls. You can find me all over town, from strolling around LARAC every summer to getting a coffee from Uncommon Grounds to grabbing blueberry ice cream at Rob & Deb’s.
What my clients say about my work
“Working with ADK SEO has been an outstanding experience from day one. Communication is consistent, clear, and fast. Most importantly, we’re seeing real results. The growth we’ve achieved has been aligned with our goals and sustainable, not just a quick spike in traffic.”
What makes ADK SEO REV the #1 Glens Falls marketing agency
I actually listen to understand your business
Understanding exactly what you do, why you do it, and what you want out of your marketing is paramount to being successful here. You understand your business best, and I understand how to get you leads.
You communicate with one person: me
No receptionist. No hold music. No lost messaging. When working with ADK SEO REV, you work with me and only me. Who do you call when you have a marketing emergency? Me, not a college intern manning the phones.
Website design by a human, not AI
I don't use AI, and neither should you. Everything built here at ADK SEO REV (graphics, content, layouts, website designs) is done without a single prompt. It's done with 14 years of experience and the human eye.
I pioneer SEO tactics, not follow trends
I don't wait around to see what new marketing "thing" is working this week. I tinker, test, and use data the week before to stay ahead of the SEO curve at all times.
Open to all businesses
ADK SEO REV is an Open to All marketing agency in Glens Falls. That means we welcome all walks of life and all types of businesses, micro to XXL in size. We love all people.
Communication your way
Not everyone loves the phone. Not everyone loves 'hopping on a Zoom call'. I'll communicate with you however YOU prefer, whether that's via email, your favorite chat app, or on the phone. Texting is totally fine!
Types of businesses I work with
There are three main types of clients I prefer: any location-based businesses, any ecommerce business, and any creatives. Contractors, start with local SEO for contractors.
- Plumbers
- Roofers
- Dentists
- Doctors
- Therapists
- Photographers
- Lawyers
- Marketing agencies
- Lawncare
- HVAC
- Electricians
- Restaurants
- Coffee shops
- Ecommerce
- DTC brands
- Artists
- Brick & mortar shops
- Auto repair
- Painters
- Interior designers
- Cannabis businesses
- Vacation businesses
- Pet-related businesses
- Wedding planners
- Tattoo locations
- Transportation services
Types I don't
- Enterprises
- SaaS
- Crypto
- Trading
- Betting
- Political
- Gyms
- Shady life coaches
Serving the 518 Capital Region in Upstate New York
Based in Glens Falls and working with businesses across the Adirondacks, the Capital Region and nationwide.
- Glens Falls, NY
- Queensbury, NY
- Lake George, NY
- Saratoga Springs, NY
- Ballston Spa, NY
- Clifton Park, NY
- Albany, NY
- Granville, NY
All 93 towns I serve
- Albany, NY
- Argyle, NY
- Arietta, NY
- Ballston, NY
- Benson, NY
- Berlin, NY
- Bethlehem, NY
- Bleecker, NY
- Bolton, NY
- Brunswick, NY
- Broadalbin, NY
- Cambridge, NY
- Caroga, NY
- Charleston, NY
- Charlton, NY
- Chester, NY
- Clifton Park, NY
- Colonie, NY
- Corinth, NY
- Crown Point, NY
- Day, NY
- Dresden, NY
- Duanesburg, NY
- East Greenbush, NY
- Easton, NY
- Edinburg, NY
- Ephratah, NY
- Florida, NY
- Fort Ann, NY
- Fort Edward, NY
- Galway, NY
- Glen, NY
- Glenville, NY
- Granville, NY
- Grafton, NY
- Green Island, NY
- Greenfield, NY
- Greenwich, NY
- Guilderland, NY
- Hadley, NY
- Hague, NY
- Halfmoon, NY
- Hampton, NY
- Hartford, NY
- Hebron, NY
- Hoosick, NY
- Hope, NY
- Horicon, NY
- Indian Lake, NY
- Jackson, NY
- Johnsburg, NY
- Johnstown, NY
- Kingsbury, NY
- Knox, NY
- Lake George, NY
- Lake Luzerne, NY
- Lake Pleasant, NY
- Malta, NY
- Mayfield, NY
- Milton, NY
- Minerva, NY
- Mohawk, NY
- Moreau, NY
- New Scotland, NY
- North Greenbush, NY
- Northampton, NY
- North Hudson, NY
- Northumberland, NY
- Niskayuna, NY
- Petersburgh, NY
- Perth, NY
- Pittstown, NY
- Poestenkill, NY
- Princetown, NY
- Providence, NY
- Putnam, NY
- Queensbury, NY
- Rotterdam, NY
- Saratoga, NY
- Salem, NY
- Sand Lake, NY
- Schaghticoke, NY
- Schroon, NY
- Stony Creek, NY
- Stillwater, NY
- Thurman, NY
- Ticonderoga, NY
- Warrensburg, NY
- Waterford, NY
- Wells, NY
- White Creek, NY
- Whitehall, NY
- Wilton, NY
Local SEO, explained
Read more of Bobby's thoughts on Local SEO and the small business marketing tactics I use with my clients.
Local SEO for Contractors: The Strategy That Wins Leads
If you’re a contractor trying to figure out what is the best SEO strategy for a local contractor business, start with one hard truth: the searches are already
Read the article
SEO vs. PPC Ads vs. Both: Which is Right For YOUR Business?
One of the most common questions I get when consulting for a new client is, ‘how the hell do we market our business most effectively: Search Engine Optimization
Read the articleQuestions, answered
Have questions about ADK SEO REV's marketing services in upstate NY? Find answers here, or feel free to message me.
Does ADK SEO REV only work with businesses in upstate NY?
No, I actually provide services worldwide. Check my client list to see the diverse locations I've worked in!
How do I get my small business to show up on Google?
Getting your small business to show up on Google starts with a properly optimized Google Business Profile and a website that clearly tells Google what you do and where you do it. Local SEO also includes building local citations, earning reviews, creating service and location pages, fixing technical SEO problems, and targeting the actual search terms your customers are using.
How do I get my business cited by ChatGPT?
There isn't a button you can press or a listing you can buy to guarantee that ChatGPT cites your business. Your best bet is to make your business easy for AI search systems to understand and verify through a well-structured website, clear information about your services and location, strong topical content, reputable backlinks, consistent business citations, reviews, and mentions across trusted third-party websites.
How do I get my website featured in AI Overviews?
Google doesn't have a separate submission process for AI Overviews. Your pages first need to be indexed and competitive in regular Google Search, which means strong SEO still matters. Clear answers to specific questions, original information, strong topical coverage, good internal linking, structured data where appropriate, and a technically healthy website can all improve your chances of being used as a source.
Do you provide local SEO for contractors?
Yes. ADK SEO REV provides Local SEO for contractors and other service-area businesses, including plumbers, HVAC companies, electricians, roofers, garage door companies, landscapers, builders, cleaning companies, and other home service businesses. Read more in Local SEO for Contractors, or see how it worked for DroCo Roofing.
How do I know if my website needs an SEO audit?
If your website isn't generating much organic traffic, your rankings have dropped, you aren't showing up for important searches, or you simply don't know what's holding your site back, an SEO audit is a good place to start. An audit can identify technical problems, weak keyword targeting, missing content, poor local SEO, backlink issues, indexing problems, and other factors that may be limiting your visibility.
Does ADK SEO REV have a physical office in Glens Falls?
No, ADK SEO REV is a service area business. While I'm perfectly happy to meet up for a coffee anywhere in the area (I prefer Uncommon Grounds or Kru, for the record), I do not have an office.
How much does Local SEO cost?
The cost of Local SEO depends on how competitive your market is, how much work your website needs, how many locations you serve, and what work you want handled each month. ADK SEO REV can put together a plan based on what your business actually needs instead of forcing you into a large one-size-fits-all package. See monthly SEO pricing.
How long does SEO take to work?
Some SEO changes can produce improvements within a few weeks, while competitive keywords may take several months or longer to move significantly. The timeline depends on your website's current authority, competition, location, backlink profile, content, technical health, and how much SEO work is being done. SEO is usually a gradual process rather than something that produces overnight rankings.
How do I get started with ADK SEO REV?
Start by reaching out and telling me a little about your business, website, and what you're trying to accomplish. I'll take a look at where you currently stand, talk through what makes sense for your goals and budget, and recommend the SEO work that would have the biggest impact.
Message me now for the quickest response
Send Bobby a direct message and he will get back to you via email (please add bobby@adkseorev.com to your contacts to avoid the spam folder).