Burlington, VT web design and SEO
Custom websites and local SEO for small businesses in Burlington, South Burlington, Winooski and the rest of Chittenden County. I'm Bobby Bernstein of ADK SEO REV, an owner-led agency in Glens Falls, NY, with over 14 years in SEO. Month-to-month plans and no overseas outsourcing.

Web design and local SEO for Burlington small businesses
Burlington punches way above its size. Church Street Marketplace is full of independent shops and restaurants, the waterfront draws crowds all summer, UVM and Champlain College bring in thousands of students every fall, and South Burlington, Winooski, Essex, Williston and Shelburne are packed with contractors, clinics and service businesses. Visitors from Montreal, Boston and New York add even more searches on top of that.
When someone in Chittenden County searches for a contractor, a dentist or a place to eat, Google shows three businesses in the map pack and an AI Overview above everything else. Both come from the same sources: your Google Business Profile, your reviews, your listings and your website. A slow, outdated site or a half-finished profile is the fastest way to lose those customers to someone else on Church Street.
ADK SEO REV builds SEO-first websites and handles local SEO, Google Business Profile management and AI search optimization for Vermont businesses. Here's how I'd go about it for a Burlington business.
How I help Burlington businesses get found
A website built to rank
Every site is designed and built by hand in WordPress, planned around what Burlington customers actually search, and tested on five screen sizes. Most small business sites run $1,000 to $10,000 and launch in 1 to 3 weeks. See the portfolio.
A Google Business Profile that wins the map pack
I fix your categories, add every service, post updates, add real photos, answer questions and reply to reviews, and set your service area to cover Burlington, South Burlington, Winooski and the towns you serve.
Ready for AI search
Tourists and locals both ask ChatGPT and Google's AI Mode for recommendations now. I research the questions people ask about your business in Burlington and build FAQs, schema and clear pages that AI tools can pull from.
I'm based in Glens Falls, NY, a couple of hours from Burlington, so most of our work happens over Zoom, phone and email. That works well for most clients, and it means you get a seasoned SEO doing your work instead of a junior employee at a big agency. I do the audit, the design, the writing and the reporting myself.
I work with businesses across Upstate New York and Vermont, plus clients nationwide. Everything is month to month, built around your budget, and you always know exactly who's working on your site.
All of it is white hat: no fake reviews, no link schemes and no keyword stuffing. Just solid work that keeps your site ranking after Google's next update.
SEO and web design services in Burlington
Local SEO
I clean up and dial in your Google Business Profile with hyper-specific targeting and frequent updates, tighten up your website with the right local keywords and full semantic optimization, and optimize for local AI. You'll also get local grid rankings for the keywords you want, exactly where you want them.
See the servicePremium SEO audits
Straight-up answers on what’s working, what’s holding you back, and what to fix: SEO, GEO, AIO, site structure, technical issues, keywords, on-page, and your Google Business Profile. Every audit comes with a 30-60-90 day roadmap and an hour review call.
See the serviceMonthly SEO services
Many different monthly plans, plus custom solutions tailored to your business. Perfect for those who want a 'set it and forget it' solution. You have a business to run; let me handle your online visibility soup to nuts.
See the serviceHourly SEO consulting
Expert guidance to tackle a specific issue: troubleshooting a ranking problem, refining your local SEO, or strategic advice, with clear explanations and actionable steps and no long-term commitment.
See the serviceWebsite design
Fast, mobile-friendly websites for Burlington businesses, built by hand to rank in Google and get cited by AI tools. Every rankable page is built from a full semantic outline first.
See the serviceAIO & GEO
If you aren't appearing in Google's AI Overviews and being mentioned in ChatGPT and other LLMs, you're losing out. Ranking in the top 5 isn't enough anymore; you need to show up where people are actually getting their answers.
See the serviceOn-page SEO
Clear headings, smart keyword placement, fast-loading pages, and clean URLs. I figure out what’s holding your site back, explain it, and take care of it.
See the serviceTechnical SEO
A lot of business owners have no clue what a canonical tag or a 404 is, and you shouldn’t have to. I fix broken pages and frustrating WordPress issues so your site runs smoothly and ranks the way it should.
See the serviceKeyword research
I dig deeper than a list of high-volume keywords to find the ones that matter for your business, whether you want foot traffic, phone calls, or online sales.
See the serviceLink building
Citations, local links and relevant placements that help Burlington businesses build authority across Chittenden County and the rest of Vermont.
See the service- Branding kits
- Logo design
- Social media
- Competitor analysis
- WordPress help
- Shopify help
- Press releases
- Citation management
- SEO mentoring
- Ad design
- PPC ads
- Web hosting
- Website setup
- Live website audits
Types of businesses I work with
- Plumbers
- Roofers
- Dentists
- Doctors
- Therapists
- Photographers
- Lawyers
- Marketing agencies
- Lawncare
- HVAC
- Electricians
- Restaurants
- Coffee shops
- Ecommerce
- DTC brands
- Artists
- Brick & mortar shops
- Auto repair
- Painters
- Interior designers
- Cannabis businesses
- Vacation businesses
- Pet-related businesses
- Wedding planners
- Tattoo locations
- Transportation services
Types I don't
- Enterprises
- SaaS
- Crypto
- Trading
- Betting
- Political
- Gyms
- Shady life coaches
Working together from New York
You don't need to meet in person to work together. We start with a free 10-minute look at your site and Google profile, then jump on a Zoom call to go over what I found and what I'd fix first.
From there you get a written plan and a flat price. You'll get a monthly report by email, and I'm a text or a call away when something comes up.
Why I'm different than other agencies
I actually listen to understand your business
You understand your business best, and I understand how to get you leads.
You communicate with one person: me
No receptionist. No hold music. No lost messaging. Who do you call when you have a marketing emergency? Me, not a college intern.
Website design by a human, not AI
Graphics, content, layouts, website designs: all done with 14 years of experience and the human eye.
I pioneer SEO tactics, not follow trends
I tinker, test, and use data to stay ahead of the SEO curve at all times.
Open to all businesses
ADK SEO REV is an Open to All marketing agency in Glens Falls. We welcome all walks of life and all types of businesses, micro to XXL.
How much does a website cost for a Burlington, VT small business?
Most small business websites I build cost between $1,000 and $10,000, depending on the number of pages, whether I write the content, and extras like an online store or booking. Hosting is $30 a month or $300 a year, and domains are $15 a year. You get a flat price before any work starts.
Do you work with Vermont businesses even though you're in New York?
Yes. I work with businesses all over Vermont and the rest of the country. Websites and SEO don't need an office next door, and Zoom, phone and email cover everything we need to do.
Can you help my business show up for tourists visiting Burlington?
Yes. Visitors search on their phones for places to eat, stay and shop, and they lean heavily on Google Maps and AI recommendations. A complete Google Business Profile, recent reviews and pages that answer common visitor questions make a big difference.
Do you serve South Burlington, Winooski, Essex and Williston?
Yes. I work with businesses across Chittenden County and the rest of Vermont. Your plan targets the towns your customers actually search from.
How long until my new Burlington website goes live?
Most small business sites launch in 1 to 3 weeks once I have your content and photos. It goes live with Search Console, Google Analytics, a sitemap and redirects from your old URLs already set up.
How much does local SEO cost in Burlington?
Monthly local SEO runs from $500 up to $5,000 a month depending on how competitive your market is. A one-time Google Business Profile optimization starts at $350, and an audit starts at $500. Plans are month to month.
Get a free marketing quote
Tell Bobby about your Burlington business and what you need, whether that's a new website, more calls or better rankings. I'll start with a free 10-minute look at your site.
