Have you ever been treated as an afterthought by a business? I have – and it’s not fun. Often, SEO agencies grow so large that their clients start falling through the cracks. That’s the main reason why I started ADK SEO REV. I’ve heard SO many stories from clients about hiring an agency and being left out in the cold, unable to get their SEO agency to move on their project while their rankings and organic traffic continued to drop.
Why SEO Agencies Struggle with Smaller Clients
In an agency setting, there’s heirarchy and bureaucracy. First, a client is assigned an account manager as a main point of contact. After that account manager gets a new client onboarded, runs an SEO audit, and creates an SEO roadmap for the client, they then have to assign each action item from the audit to another department in the organization. Your account manager will probably pass your pagespeed issues off to their technical SEO manager, who will then pass it off to one of their underlings. Your account manager will pass on any content writing to the agency’s writing team. Then, the person will take any UX issues you might have and pass those onto their User Experience manager, who passes it on to someone below them. And, so on and so forth with each action item on your audit.
Once all of your SEO problems have been properly assigned to numerous departments, now your account manager has to wait for each department to get back to them with the completed work. This can be a huge problem as agencies grow, as each department will have hundreds of clients to manage.
Meanwhile, I Handle EVERYTHING Myself
ADK SEO REV is a small business, run by one man who handles everything. Whether your site needs a technical SEO tune-up, on-page SEO, writing services, keyword research, or literally anything else having to do with optimizing your site, I handle it all – and you’ll get a due date for all of the work so that you know when your work will be completed. No guessing, and no being left out in the cold.
